Connecting Change Agents for Communities of Color
Who We Are
About Us
The Missing Pink Breast Cancer Alliance works collaboratively to create community resources that improve the lives of people of color affected by breast cancer. We harness the power of innovation through collaboration and patient advocacy to eliminate barriers to quality healthcare and improve quality of life.
We work across cultures, industries and disciplines to enhance the ability of every stakeholder to pursue health equity for people of color affected by breast cancer.
Our mission
To improve the lives of people of color affected by breast cancer.
Our Vision
A breast cancer community that works collaboratively in the pursuit of health equity to better serve and support people of color.
Our Values
At The Missing Pink BCA, we believe in:
- Innovation and the power of possibility
- Collaboration rooted in integrity, sustainability and goodwill
- Representation guided by diversity, equity and inclusion
Our Board
Jasmine Souers, President and CEO
Penney Davis, Secretary
Desiree Tyree, Treasurer
Dani Bennov
Thelma Brown
Deriece K. Harrington
Julia Maues
Shehzin Tietjen
Our Founder

JASMINE DIONNE SOUERS
President and CEO
Nearly three years after cofounding For the Breast of Us, the first online community for women of color affected by breast cancer, Jasmine Souers decided to tackle new challenges as an advocate in the breast cancer community.
A young breast cancer survivor herself, she understood the importance of peer support for underrepresented communities, but it was difficult to witness so many women navigate issues the blog simply wasn’t equipped to address.
Through participation on various advisory councils and volunteer committees, Jasmine discovered a passion for not only speaking for the women in her community unable to be present in the room, but also helping partners and industry leaders develop solutions to challenges faces her community.
In 2020, Jasmine began to dream about The Missing Pink Breast Cancer Alliance — an idea to move community stakeholders from awareness to action in the name of Black and brown women facing the greatest barriers to better lives well lived. Today, Jasmine is proud to lead The Missing Pink as President and CEO, working collaboratively to create community resources that improve the lives of people of color affected by breast cancer.
In addition to serving on the board of GRASP, Jasmine lends her experiences and expertise to organizations such as Young Survival Coalition, Metastatic Breast Cancer Alliance, Living Beyond Breast Cancer, UF Health and the Mayo Clinic Breast Cancer SPORE.